There are varying answers regarding whether amazon subsidizes the kindle.[1] And amazon while seeming nice to consumers , plays hardball with suppliers and som

There are varying answers regarding whether amazon subsidizes the kindle.[1] And amazon while seeming nice to consumers , plays hardball with suppliers and some of it's moves[2] are not all that good for consumers. [1]http://news.cnet.com/8301-1023_3-20114722-93/amazon-kindle-fire-profit-or-loss-for-retailer/ http://news.cnet.com/8301-1023_3-20114722-93/amazon-kindle-f... [2]for example it's fight to reduce book prices to $9.99 can be seen as an attempt to kill physical books altogether with the nice sharing and lending opportunities those offer. while lending currently exists in some forms in the e-book market it's more limited and the future of digital book lending is unknown because it's depended on contracts by publishers that can be changed any time.The same can be said for ebook price point: it might be only temporary, until physical books die.