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(without knowing the details of the DeWalt/Alton deal) There's a difference between "you can design and sell products under our brand" and "manufacture our desi
by LukeShu 4y ago
(without knowing the details of the DeWalt/Alton deal) There's a difference between "you can design and sell products under our brand" and "manufacture our design for us".
And Apple will even do the reverse, arranging for Apple-designed products to be sold under someone else's brand, if they don't believe that the design is up to usual Apple quality.
- finnh 4y agoWhat are examples of Apple doing the reverse?
- LukeShu 4y agoApple's wireless charger design wasn't up to snuff in time for the iPhone 8/X release date, so they arranged for someone else (Belkin?) to sell the design under their brand, so that there would be a decent wireless charger available on release day, but without sullying the Apple brand. Source: Knew an Apple engineer who was involved with said charger.
- deleted 4y ago[deleted]
- deleted 4y ago[deleted]