I also apportion a fair amount of blame to the media. There is a major 'boy who cried wolf' effect--because literally everything is maximally exaggerated and s

I also apportion a fair amount of blame to the media. There is a major 'boy who cried wolf' effect--because literally everything is maximally exaggerated and sensationalized to optimize engagement and revenue, people are numbed to the constant alarmism and there is no way to get through to them and convince them that this time the crisis is a real one that they can't afford to ignore.