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The money is definitely trending that way. The Association of Japanese Animators publishes yearly data on industry trends [1], and their data shows a stagnant d
by _23sd 4y ago
The money is definitely trending that way. The Association of Japanese Animators publishes yearly data on industry trends [1], and their data shows a stagnant domestic market and a booming overseas market from 2014 onwards. International revenues overtook domestic in 2020.
However, focusing purely on anime ignores the rest of the creative pipeline. The most popular anime series are based on manga or novels, and even though the western licensing business is growing again, it's still small enough that manga and novels only get published in English if it's already a hit in Japan. That may help keep anime distinctly Japanese even with all this money flowing in from around the world.
[1] https://aja.gr.jp/english/japan-anime-data https://aja.gr.jp/english/japan-anime-data