Profits. Apple has by far the lion share of profits and is able to leverage them to muscle into businesses. As iPhones are the premium devices one can reasonabl

Profits. Apple has by far the lion share of profits and is able to leverage them to muscle into businesses. As iPhones are the premium devices one can reasonably argue Apple has a near monopoly of access to affluent eyeballs. Apple, please listen. These platform dreams of controlling supply, demand and the underlying tech platform are dangerous. Likely to fail or if you succeed it will run anti-trust problems. But your biggest risk is distraction. The shiny new kids on block wagging the core business to the detriment of customers and shareholders.