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I know exactly what you're talking about. Cold calling has gotten easier after doing it for some time, but each call feels like an approaching disaster and I've
by rgraham 15y ago
I know exactly what you're talking about. Cold calling has gotten easier after doing it for some time, but each call feels like an approaching disaster and I've never had a particularly bad call.
- startupstella 15y agoi did a stint in insurance sales...you grow a thick skin pretty quickly! one point: try to keep a measure of your success to failure ratio for calls. that way, you can know that if you make x number of calls, you will land y number of meetings. in insurance, they followed the 10-3-1 rule: 10 calls, 3 meetings, 1 conversion. So if I'm looking to hit a certain goal, I know the rough number of calls I need to make to achieve it.