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Third party general interest websites generally don’t care where their advertising dollars come from, which is why they outsourced it all in the first place. I
by dwaite 4y ago
Third party general interest websites generally don’t care where their advertising dollars come from, which is why they outsourced it all in the first place.
If anything, they would probably prefer advertisements at least tangentially related to the content so that their readers don’t get creeped out by some Amazon product following them around the internet.
- avalys 4y agoRight, but they care about how much advertising dollars they make, and they can make more dollars if the pool of possible advertisers is larger.
- reaperducer 4y agoIf anything, they would probably prefer advertisements at least tangentially related to the content so that their readers don’t get creeped out by some Amazon product following them around the internet Which is what Google initially promised web site owners: Targeted advertising. That's why it's called Google AdSense. Because, thanks to Google's crawling ability, it was supposed to sense the content of the page and place appropriate ads there. Only later, as Google's managers became more greedy, did it become ads for forklifts on granny's sausage-making recipe page because must... wring... every... last... penny... for... rhetorical... shareholders... Gah!
- rchaud 4y agoThird party websites can more or less only serve Google ads, or from some tiny competitor like Carbon Ads. Every other ad product is walled-garden specific. Facebook ads are shown only on on Facebook properties. Same with Twitter, Amazon and Apple. You may see ads for these companies on third party sites, but they are being served via Google Ads.