Cost control is one: we spend more on health care than any other military category. The VA is a titanic cost sink, and the more we can encourage troops to be fi

Cost control is one: we spend more on health care than any other military category. The VA is a titanic cost sink, and the more we can encourage troops to be fit and promote good habits, the (hopefully) less likely it is that they'll be frequent flyers at their local VA after they're out of the service.