Toyota can get away with it because they're the Kitchenaid or Levis Jeans of cars. They spent time building up a very reputable brand image and now premium con

Toyota can get away with it because they're the Kitchenaid or Levis Jeans of cars. They spent time building up a very reputable brand image and now premium consumers have it in their mind that they're "good" and any action they take can then be justified post-hoc.