Startup culture, the name already says it, is about attracting investors and huge profits. Starting a software business, the sort that used to be based on the

Startup culture, the name already says it, is about attracting investors and huge profits. Starting a software business, the sort that used to be based on the shareware model, or one time fees, can be enough to sustain a small or one person team. But that's not enough for the startup crowd, they're looking to be millionaires.