Exactly, technically I don't think shareholders much care about where the revenue comes from. Killing off product that don't make a profit within a year launch

Exactly, technically I don't think shareholders much care about where the revenue comes from. Killing off product that don't make a profit within a year launch might actually be what shareholders want. We tend to forget that modern shareholders don't care much about which companies their money is invested in, it's just a stock with some numbers in a spreadsheet making the difference between investing in Google vs. Exxon.