3 ms·

This is pretty funny. Reminds me of how Steve Jobs dismissed it at the D conference when Google TV originally launched by saying something like "Google will fi

by athst 15y ago

This is pretty funny. Reminds me of how Steve Jobs dismissed it at the D conference when Google TV originally launched by saying something like "Google will find out in 6 months" how difficult the TV market is.

idspispopd 15y ago
Apple have had small success in coercing content providers to engage a la carte digital distribution, often by leveraging Job's close ties with Disney (he was the largest share holder, and sold them Pixar.) With Disney on board the other networks would have to provide content or potentially face giving Disney a head start in online. The commercial failure of this device was predictable: The largest issue is that consumers will reject the devices if they don't have a wide and reliable range of content, this is something which google has less experience in, and it's why Apple secured some serious content before launching. (Again those Disney ties.) The challenge Google face is that the video media industries are determined to keep their existing business models and are fearful of what happened to the music industry. (Where Apple/other digital distributors are now able to dictate better terms for consumers.) For example the movie industry still wants the consumer to go to the cinema, watch it in 3d, then later rent it, then sell it to a TV network for viewing, sell it again to you on it's own as a dvd, then later as a bluray disc, and then possibly 3D as well, finally again as special editions/1&2&3 bundle pack/ or extended edition. A single digital distribution takes away this ability to resell the exact same content again and again, and this is why they're fighting these kinds of distribution methods, they don't want a googleTV product which could become ubiquitous, forcing out all of the other ways they can resell content to you.

3 ms·

This is pretty funny. Reminds me of how Steve Jobs dismissed it at the D conference when Google TV originally launched by saying something like "Google will fi

by athst 15y ago

idspispopd 15y ago
Apple have had small success in coercing content providers to engage a la carte digital distribution, often by leveraging Job's close ties with Disney (he was the largest share holder, and sold them Pixar.) With Disney on board the other networks would have to provide content or potentially face giving Disney a head start in online. The commercial failure of this device was predictable: The largest issue is that consumers will reject the devices if they don't have a wide and reliable range of content, this is something which google has less experience in, and it's why Apple secured some serious content before launching. (Again those Disney ties.) The challenge Google face is that the video media industries are determined to keep their existing business models and are fearful of what happened to the music industry. (Where Apple/other digital distributors are now able to dictate better terms for consumers.) For example the movie industry still wants the consumer to go to the cinema, watch it in 3d, then later rent it, then sell it to a TV network for viewing, sell it again to you on it's own as a dvd, then later as a bluray disc, and then possibly 3D as well, finally again as special editions/1&2&3 bundle pack/ or extended edition. A single digital distribution takes away this ability to resell the exact same content again and again, and this is why they're fighting these kinds of distribution methods, they don't want a googleTV product which could become ubiquitous, forcing out all of the other ways they can resell content to you.