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Using TikTok made me realize that I'm not fundamentally opposed to this approach, but it needs to be done well. That is, it needs to recognize what I care about
by nisegami 4y ago
Using TikTok made me realize that I'm not fundamentally opposed to this approach, but it needs to be done well. That is, it needs to recognize what I care about and show it to me. Facebook, Reddit, Twitter and YouTube have never been great at it. Starting over on a new Twitter account did make it a fair bit better though. And Reddit's email digest things are pretty neat, if a little tunnel-visioned into the same subs.
- stazz1 4y ago>needs to recognize what I care about "How does TikTok solve this in a way that the others do not?" I wonder.
- nisegami 4y agoI think it's just simply better at it. As users, we provide signals to these systems in the form of engagement metrics. But these systems have to interpret those metrics. If I'm highly engaged with a piece of content, the system has to figure out what characteristic of that content appealed to me. I feel like YouTube in particular uses way too coarse/siloed characteristics that results in funneling into a few characteristics. But with TikTok, I get the sense that it ends up with a much finer grain idea of what I like. Another major source of tuning is going to be the frequency and the novelty of content injected into the stream. TikTok will throw new things at you more frequently than other platforms. Because viewing a Tok is so low investment and easy to swipe past, they can afford a few misses and still keep you in the app. This leads to a better search process for the things you care about.
- amanaplanacanal 4y agoBut is showing you what you care about aligned with them making more money? It might be, or it might not be.
- nisegami 4y agoI think so, because it keeps me in the app and watching content.