IMHO it's a classic innovator's dilemma. They get something so uncool because they spend so much money on it. Reality Labs employs what, 17,000 people? The org

IMHO it's a classic innovator's dilemma. They get something so uncool because they spend so much money on it. Reality Labs employs what, 17,000 people? The organization is large enough to be hidebound and risk-averse, but too small to effectively moderate an advertiser-friendly VR social network. To quote the novel which coined the term (Snow Crash): "You can look like a gorilla or a dragon or a giant talking penis in the Metaverse."