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As a casual user of both Facebook and TikTok, I would share my impression of how they share videos: TikTok - Their algorithm seems to very quickly hone in on
by alexpotato 4y ago
As a casual user of both Facebook and TikTok, I would share my impression of how they share videos:
TikTok
- Their algorithm seems to very quickly hone in on things I actually want to see.
- e.g. if figured out that I like to see comedy clips, some woodworking videos etc
- I suspect that they do this by a combination of showing you some "test" videos that quickly bucket your interests and then using additional data based on other videos that have paired well together from other users
- Keep doing the above and I would imagine you get to a pretty good graph of what I'm into
Facebook
- Have been a user for YEARS
- they have almost all of my personal relationships mapped
- choose to show me videos with "Wait till you see what happens!" titles that are ~10 minutes of build up to an incredibly anticlimactic ending
- As a user and a SRE/Developer, I ask myself: "The smartest people in tech + essentially limitless computing power and this is the best you can do?"
I would guess one of two things is going on:
1. I remember seeing those video ads about 10-15 years ago that went on for about 20 minutes and there was no fast forward or skip etc. Someone pointed out: "Advertisers care a LOT about people who are willing to just sit there and watch a 20 minute video"
2. What I'll basically call the "Groupon Effect" (based on [0]) which is basically "Well X is good, X+1 is better so X*1000 must be great". Andrew Mason talks a lot about this in the linked article and how Groupon just blindly followed the "metrics" rather than thinking through "Ok, what is really the best for our users/community". It seems the tech giants have gone for "What makes the most money RIGHT NOW!" vs "How do we build a larger LTV over the next couple years"
[0] - https://nymag.com/intelligencer/2018/10/andrew-mason-on-groupon.html https://nymag.com/intelligencer/2018/10/andrew-mason-on-grou...
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- rodgerd 4y ago> are really what they would want you to see, not what I would want to see. I think that there's also a huge amount of gaming of the algorithm by third parties. I doubt that Google are desperate for me to watch Jordan Peterson or the piles of other neo-fascist crap I get pushed as a recommendation any time I look at a video about cars, for example.
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- dboreham 4y agootoh, learned many things about the behavior of cats with dogs, dogs with rabbits, mammalX with mammalY, bears crossing the road, ducks crossing the road (no other types of mammal cross the road).