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What creative culture? A billion user beast does not know, need or want creative or culture. It wants profits and more of them, every quarter. TikTok's only '
by alexashka 4y ago
What creative culture? A billion user beast does not know, need or want creative or culture.
It wants profits and more of them, every quarter.
TikTok's only 'innovation' is paying billions of dollars to teenagers to create meme videos. Instagram isn't losing to TikTok's 'creative culture', it's losing to American elite's favorite move - throwing money at a problem until everyone else quits, at which point you give talks and write books about how it was due to innovation, freedom and democracy, oh and LGBTQ+ or whatever the term is nowadays.
Source: know a couple of people who could barely scrape by on Instagram/youtube, switched to TikTok and are all of a sudden making more money than me. The infinite money faucet at TikTok will soon run dry and it'll become just another shit social media platform, like all the rest.
- Barrin92 4y ago>TikTok's only 'innovation' is paying billions of dollars to teenagers to create meme videos TikTok has at least done three innovative things. One is the frictionless sign in that doesn't require an account, secondly the well done video editing tools and most importantly abstracting away the social graph. And on the finance site this doesn't check out either. TikTok is on track to triple revenue this year alone and top creators generally make more money from outside sponsors and deals than from the company itself. Of all the social media site TikTok arguably chips in the least amount of money themselves.
- deleted 4y ago[deleted]
- alexashka 4y ago> Of all the social media site TikTok arguably chips in the least amount of money themselves. How do you know that?
- nickthegreek 4y agohank green video on tiktok creator fund: https://www.youtube.com/watch?v=jAZapFzpP64 https://www.youtube.com/watch?v=jAZapFzpP64 article recap: https://www.tubefilter.com/2022/01/24/hank-green-tiktok-creator-fund-earnings-per-view/ https://www.tubefilter.com/2022/01/24/hank-green-tiktok-crea...
- hellomyguys 4y agoI would also say spending billions on user acquisition is a bit of an innovation too because they did it and it paid off.