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I'm no advertising expert but IIRC marketers tend to like the younger demographic because even though older folks have more money they also are wise enough not
by dreamcompiler 4y ago
I'm no advertising expert but IIRC marketers tend to like the younger demographic because even though older folks have more money they also are wise enough not to spend it on stupid shit they don't need.
Unless you're selling a new kind of golf putter or a very expensive prescription medicine for high blood pressure. Then you want the oldsters.
- Idiotfucker 4y agoI mean, the big bucks in advertising are coing from established companies anyway right?
- amanaplanacanal 4y agoI don’t think I’ve ever seen an ad from an established company on Facebook. It’s always fly by night junk or scams. Occasionally I find myself having lunch someplace that has daytime tv on. That’s where I see the ads for pharmaceuticals and insurance.
- postsantum 4y agoWasn't there statistics indicating the group with the most amount of expendable money are women in their forties?