10. Publicity. Neither party may make any public statement regarding the relationship contemplated by this Agreement without the other party’s prior written co

10. Publicity. Neither party may make any public statement regarding the relationship contemplated by this Agreement without the other party’s prior written consent. Notwithstanding the foregoing, (a) Customer is permitted to state publicly that it is a customer of the Service, consistent with the Trademark Guidelines, and (b) Customer consents to Google’s use of Customer’s name in a general customer list, but only if Customer is not the only Customer appearing on the list. For clarification, neither party needs to seek approval from the other if the party is repeating a public statement that is substantially similar to a public statement that has been previously approved.