> But just keeping up with my friends likely did not have enough monetary value for Facebook Idea for a more evil version of Facebook: users can collect points

> But just keeping up with my friends likely did not have enough monetary value for Facebook Idea for a more evil version of Facebook: users can collect points, redeemable for what, Starbucks gift cards? (I remember seeing a Facebook option to gift people that on their birthdays). You gain points depending on the time of day you post (gotta keep them returning to the app/site...) and the topics. And how do we make money? If for example the network knows a friend that likes to read my updates is looking for a car, the network will (since e.g. Ford is paying them) tell me "Write about cars and gain extra points today! Here's a video about the new Ford to inspire you.". Hey Zuck, want to buy my idea? For a few billion dollars I don't mind corrupting the minds of the world just like you did!