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I disagree that they have nailed any group. For me, nailing a group would mean that group ditching their competitor. Yet, I can't name a single Valley friend of
by badclient 15y ago
I disagree that they have nailed any group. For me, nailing a group would mean that group ditching their competitor. Yet, I can't name a single Valley friend of hundreds who has ditched facebook for Google+. Now, I can name you dozens who have a G+ account and have tinkered with it. But that is hardly "nailing" it.
I think you actually nailed it: google doesn't know how to scale social because social doesn't scale the same way as most other products. Facebook scaled growth in a very methodical manner from university to university and later country to country.
- mayanksinghal 15y agoActually, Google+ is doing fairly well among bloggers, especially tech bloggers. Some references: [1] [2]. Also, success of a product does not mean ditching competitors (although one of the report does even suggest that!), it means gaining sufficient acceptance initially, so that later it becomes a valid option to ditch competitors. For example: I was an Orkut user (was not happy with it) for quite a long time (1 year or so), even after joining facebook. Not because Facebook was not good or successful but because there was already some engagement at Orkut that cannot be replaced in a jiffy. [1] http://www.blogworld.com/2011/07/13/prominent-tech-bloggers-point-domain-names-to-google-plus-streams/ http://www.blogworld.com/2011/07/13/prominent-tech-bloggers-... [2] https://plus.google.com/113117251731252114390/posts/3wfvDJEiJXq https://plus.google.com/113117251731252114390/posts/3wfvDJEi...
- badclient 15y agoActually, Google+ is doing fairly well among bloggers, especially tech bloggers. Some references: [1] [2]. Sorry, tech bloggers is a vastly different segment than tech users. Neither are optimal groups to target if you want to build a mainstream social network.