Apple well knows that the primary market for their devices is bling, not functionality, but of course admitting that would be counterproductive to their marketi

Apple well knows that the primary market for their devices is bling, not functionality, but of course admitting that would be counterproductive to their marketing strategy. Its no different than BMW touting how their cars are the ultimate driving machines, with all the tech inside, when in reality, BMW well knows that people buy their cars mostly for the badge.