> WHY THIS MATTERS Deadspin blew up the tropes and traditions of old-school sports media, changing the industry by challenging the accepted narrative and aggres

> WHY THIS MATTERS Deadspin blew up the tropes and traditions of old-school sports media, changing the industry by challenging the accepted narrative and aggressively pursuing stories that gave readers a peak behind the curtain at the sports elite. Eh, agree that most of sports "journalism" is closer to PR than news, but my recollection of deadspin was that it was basically a gossip rag written by bro-y edgelords with a mean/vindictive streak. Speaking of journalism, kinda hard to trust a news site that doesn't know the difference between "peak" and "peek"...