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When I was younger, I sold turquoise jewelry at the Grand Canyon and I feel about the same towards sales and marketing, I mean they are the same with different
by michaelbrave 4y ago
When I was younger, I sold turquoise jewelry at the Grand Canyon and I feel about the same towards sales and marketing, I mean they are the same with different levels of scale. I found an exception though, the way we sold in the shop I worked at would only teach people interesting things if they showed interest, explain the history, the nuances, give some background on the artist who made it, things like that. Even if there wasn't a sale the ones who took the time to listen still learned something interesting, and those who did buy now had something cool to tell to people who would ask them about it later.
So I guess I'm saying that tutorial style marketing is ok, but that's such a small amount of what passes for marketing nowadays, and marketing tends to always take anything and everything too far to the point of ruining it and whatever platform supports it.