4 ms·
Exactly. I'd love to hear about folks' most beloved swag and sticker acquisitions! This is where people's affinity and affiliation is shown. In my own career,
by PeterCorless 4y ago
Exactly. I'd love to hear about folks' most beloved swag and sticker acquisitions! This is where people's affinity and affiliation is shown.
In my own career, I remember my first IBM "THINK" button back in the 1980s, as well as my first six-colored "Apple" stickers. Showed them off with pride.
I saw the story above about the "200 OK" t-shirt. I still wear t-shirts for an industry I haven't worked for in over two decades.
This is where brands aren't fighting for your attention. You're happy to champion them. Because you are sold on their tech, and you consider yourself part of their tribe. Or it just has some sort of totally obscure geeky formula or tech reference that only you and others in the tribe will get the in-joke.
- O__________O 4y agoNo idea why, but just realized Apple’s “Think Different” campaign was likely a direct response to IBM’s “Think” campaign.