brokers are still a win for landlords because it allows them to actually do nothing. They don't need to post on streeteasy. They don't need to host an open ho

brokers are still a win for landlords because it allows them to actually do nothing. They don't need to post on streeteasy. They don't need to host an open house. They don't need to answer any questions on email or over the phone. They just have to pick a couple brokers and hire a super and they're done. They don't even need to pay them because they have the tenant for that. They just wait around until the broker calls to let them know there's an approved tenant and wait for the checks to show up. The only effort they have to engage in is when it's time to evict someone. A tenant in NYC might want a broker if they're going to be stuck paying a broker fee anyway. You might as well have half of that fee going to someone who represents you and might help you avoid getting completely fleeced. Then they have a broker on their side coordinating viewings and dealing with emails/phone calls.