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Last I checked the EU was still the largest single market block in the world. Maybe that changed since then, but I don't think Apple will simply cede that to a
by igorkraw 4y ago
Last I checked the EU was still the largest single market block in the world. Maybe that changed since then, but I don't think Apple will simply cede that to a competitor - especially since it would go heavily against their "we care about users" narrative.
- ben_w 4y agoI think that depends what you mean by "biggest", as the US is richer and both India and China have more people. I think Apple sales in China and the EU are about equal, and that US are significantly higher, but my info may be out of date and was merely a summary in any case. But I would agree, they're not likely to just give up on the market. Even ignoring the likelihood of similar laws everywhere else, it's too big and too tempting.
- antonymy 4y agoEU's a very large, very wealthy market, but not the biggest for Apple. https://gs.statcounter.com/os-market-share/mobile/europe https://gs.statcounter.com/os-market-share/mobile/europe Android owns more than 60% of the EU market. Even so, writing off the EU would be further knee-capping Apple's global market share, and would for certain constitute a more than 10% drop in revenue, and not just for this year, for all years going forward until they find a way back into it. So no I don't think Apple's going anywhere.