The trouble is that YouTube is more of a social phenomenon than a technical platform. There's been countless technical recreations of YouTube, but people don't

The trouble is that YouTube is more of a social phenomenon than a technical platform. There's been countless technical recreations of YouTube, but people don't want to be there, they want to be part of the YouTube movement so to speak. They want to be YouTubers, they want to talk to YouTubers, watch YouTubers and so on. No one wants to be a Vimeoer. Videographers want to upload their videos to Vimeo, and it's just as good of a video platform as YouTube (better in some ways). But there's no social movement around it, or many other video platforms, and that's what people actually congregate to.