Because profit is a lie. I can have a business with $1mm in revenue, pay myself a $1mm salary and poof, $0 profit for my business. Revenue has its own issues o

Because profit is a lie. I can have a business with $1mm in revenue, pay myself a $1mm salary and poof, $0 profit for my business. Revenue has its own issues obviously but as a quick and easy measure of how much money this business can generate its reasonably useful.