Google killed Google+ by launching in a Gmail-like invite controlled manner. They had crazy hype, and if they had let everyone in right away they might have ha

Google killed Google+ by launching in a Gmail-like invite controlled manner. They had crazy hype, and if they had let everyone in right away they might have had a real snowball network effect. Instead, only techies joined, and by the time it went public it was a sausage fest filled with techies and no one else gave a shit anymore to bother actually trying it. Obviously, there are millions of people using it and this is a bit hyperbolic; but I think it's true. They could have been a real competitor, instead, they are destined to be a bigger Orkut. Google destroys almost everything they touch lately. Steve Jobs was mostly right; other than search, they launch terrible products.