Absolutely. I started with a blog about technical topics: https://www.jon-douglas.com/ https://www.jon-douglas.com/ This page somewhat acts like docs/referen

Absolutely. I started with a blog about technical topics: https://www.jon-douglas.com/ https://www.jon-douglas.com/ This page somewhat acts like docs/reference for some obscure topics in mobile development and has quite a bit of views. I then pivoted to be a more personal blog/brand: https://jondouglas.dev/ https://jondouglas.dev/ It absolutely has helped me get noticed and people regularly use it to find me to pitch me something. I learned plenty from creating it and posting regular content. I think nowadays everybody needs a personal blog or site of some kind to separate yourself from the masses. I think the biggest mistake you can make is giving the power to other platforms like medium/dev.to/etc. It's not to say you shouldn't post to those places, but you should always own your own image and content and then syndicate to the appropriate places.