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> Yes it has. It seems like the downturn was a few years ago when they made their monetization system pay less to the content creators Do you have a source for
by jsnell 4y ago
> Yes it has. It seems like the downturn was a few years ago when they made their monetization system pay less to the content creators
Do you have a source for that? As far as I know, the YT revenue share has been stable (at 55% to the creator) for like 15 years.
- exDM69 4y agoNot right away and I don't have the time to search for it. Youtube is notoriously secretive about their contracts. There was a big outrage among the creators about the changes in 2017 or so. The revenue split may have stayed the same but the revenue total has gone down, despite the huge increase in the number of ads. E.g. Mathias Wandel has discussed the financial side of running YouTube if you want to dig deeper.