I'm reminded of the anime "Ouran High-School Host Club", in which spoiled aristocratic teenagers immediately become addicted to "Hescafe" brand instant coffee a

I'm reminded of the anime "Ouran High-School Host Club", in which spoiled aristocratic teenagers immediately become addicted to "Hescafe" brand instant coffee after trying it for the first time and dub it "commoner's coffee", as if it's some sort of working-class delicacy they discovered while slumming . When it comes to "artisan" foods like coffee, wine, cheese, etc. I think people over-estimate the subjective value of pedigree brands. They can be different or unique but ultimately no one type of coffee is objectively better than another.