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Agreed... we need to see better breaks in between sections. It's no fun trying to sort out the navigation by having to combine clicking the numbers at the top o
by LanceJones 15y ago
Agreed... we need to see better breaks in between sections. It's no fun trying to sort out the navigation by having to combine clicking the numbers at the top of the page and scrolling to figure out where each section ends. A simple arrow between sections and more space between them could solve it.
Also, I wonder about the business numbers. A $0.17 cost per click on Google Adwords/FB Ads? Seriously? Sounds like nobody is bidding on wedding-related keywords.
Also, a 31% conversion rate on all ad-based traffic sounds AMAZING.
So the world's cheapest PPC ads combined with the world's highest converting pages makes for a good business? Sure! Who wouldn't want to invest in that.
- jcampbell1 15y ago》Also, a 31% conversion rate on all ad-based traffic sounds AMAZING. 31% is the conversion rate for "type your email to see deals". It is not that unusual.
- LanceJones 15y agoFair enough, but then I question the $0.55 to acquire a customer. You're not a customer until you BUY something (for etail, anyway). What they're really talking about is acquiring a prospect for 55 cents. Huge difference.