3 ms·

"do.com" and "cool.com" are not comparable. 1) "do" is a verb 2) "do" describes exactly the value proposition 3) "do" describes the product, not your relations

• dreeves 15y ago
  Good point, "do" is certainly more evocative a name than "cool" would be (unless the latter were in the refrigeration space). I think it's a lousy name otherwise though. It's, ironically, not even really verbable. Technically it is a verb but not one that you can use to invoke do.com. Imagine swapping 'trello' for 'do' in this sentence: "Our task list is getting out of hand -- we should trello this."
• itsnotvalid 15y ago
  I think "cool.com" is only comparable to "com.com" which now always redirect back to cnet.com so to speak.