the params are included when sourcing a shareable link from the website/app (direct links don’t have this). This is a move to mimic tktok’s aggressive tracking

the params are included when sourcing a shareable link from the website/app (direct links don’t have this). This is a move to mimic tktok’s aggressive tracking practices. Twitter appears to be just analyzing who shares what with whom, but haven’t moved into using it for ‘growth hacking’ like tiktk yet (i.e. join cmg, who shared this link on Twtr)