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That's a markup, not a profit margin. A profit margin is after all expenses, which a wholesaler doesn't know about.
by lozenge 4y ago
That's a markup, not a profit margin. A profit margin is after all expenses, which a wholesaler doesn't know about.
- makomk 4y agoYeah, and I don't think it would be terribly unusual for 50% markups to translate to low-single-digit profit margins in cost-competitive retail sectors - those both seem like about the right ballpark overall. Retail has a lot of costs and wages are one of the big ones.