Why should the average end user care or know what the internal security model and practices are referred to as? How would they even discover that a given app or

Why should the average end user care or know what the internal security model and practices are referred to as? How would they even discover that a given app or brand is trying to enforce zero trust without reading their engineering blog or fine print or something like that? Such motivated person would certainly not be confused by the nomenclature. Many things are named sub-optimally in technology, this seems like a strange one to write a post on.