4 ms·

Poor marketing. Doesn't show screenshots of the OS in use. Doesn't go into detail about productivity applications. Doesn't tell us about the apps available fr

by ijidak 4y ago

Poor marketing. Doesn't show screenshots of the OS in use. Doesn't go into detail about productivity applications. Doesn't tell us about the apps available from the ecosystem. (Not even the main product page.) Not much to get customers excited. This is why Apple always wins. (Well... Steve Jobs era Apple) They've always been better at conveying what their new hotness does. I'll never forget the "app for that" campaign. Pure genius.

Jemm 4y ago
Marketing on value died decades ago. Now we sell emotion and shiny.
- jimt1234 4y ago
  Don't sell the steak. Sell the sizzle.
gravitate 4y ago
Chrome is the main app and I imagine you install apps from Chrome itself, so no need to advertise then
deleted 4y ago
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resoluteteeth 4y ago
> Poor marketing. Doesn't show screenshots of the OS in use. It's the same as Chrome OS on Chromebooks > Doesn't go into detail about productivity applications. Google Docs or anything you can use on the web > Doesn't tell us about the apps available from the ecosystem. (Not even the main product page.) There are none. Chrome Apps are deprecated so unless you use linux via crostini (on normal chrome os devices you can also use android apps but I don't think chrome os flex supports that currently) there aren't any apps except PWAs. > Not much to get customers excited. It's for companies that want an easy to manage OS that just provides a web browser, basically. They're not trying to market chrome os flex to consumers. If you wanted a chrome os device as a consumer you would buy a chromebook. > This is why Apple always wins. (Well... Steve Jobs era Apple) Chromebooks have been incredibly successful with elementary schools in the US. iPads and macbooks have obviously been successful too but they basically inhabit completely different niches so it's not necessarily possible to say that apple is "winning" against chrome os (apple would have to change their approach somewhat to try to make a cheap ipad laptop at the risk of cannibalizing the market for macbooks to try to compete with chrome os). Chrome OS flex has a good chance at being successful with companies that already have their own desktops and don't need any offline applications.
- stonogo 4y ago
  Chromebooks have been incredibly present in elementary schools in the US. I haven't seen any metrics for "successful" that go beyond "make sure every kid has a Google account."
  - wmf 4y ago
    Does "schools didn't switch back to iPads" count as success?
  - pjmlp 4y ago
    And pretty much absent everywhere else. When I walk in European shopping malls, if they happen to be on sale on electronic stores, more often than not, they are on shop promotions trying to get rid of them.
deleted 4y ago
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by ijidak 4y ago

Jemm 4y ago

Marketing on value died decades ago. Now we sell emotion and shiny.

jimt1234 4y ago
Don't sell the steak. Sell the sizzle.

gravitate 4y ago

Chrome is the main app and I imagine you install apps from Chrome itself, so no need to advertise then

deleted 4y ago

[deleted]

resoluteteeth 4y ago

> Poor marketing. Doesn't show screenshots of the OS in use. It's the same as Chrome OS on Chromebooks > Doesn't go into detail about productivity applications. Google Docs or anything you can use on the web > Doesn't tell us about the apps available from the ecosystem. (Not even the main product page.) There are none. Chrome Apps are deprecated so unless you use linux via crostini (on normal chrome os devices you can also use android apps but I don't think chrome os flex supports that currently) there aren't any apps except PWAs. > Not much to get customers excited. It's for companies that want an easy to manage OS that just provides a web browser, basically. They're not trying to market chrome os flex to consumers. If you wanted a chrome os device as a consumer you would buy a chromebook. > This is why Apple always wins. (Well... Steve Jobs era Apple) Chromebooks have been incredibly successful with elementary schools in the US. iPads and macbooks have obviously been successful too but they basically inhabit completely different niches so it's not necessarily possible to say that apple is "winning" against chrome os (apple would have to change their approach somewhat to try to make a cheap ipad laptop at the risk of cannibalizing the market for macbooks to try to compete with chrome os). Chrome OS flex has a good chance at being successful with companies that already have their own desktops and don't need any offline applications.

stonogo 4y ago
Chromebooks have been incredibly present in elementary schools in the US. I haven't seen any metrics for "successful" that go beyond "make sure every kid has a Google account."
- wmf 4y ago
  Does "schools didn't switch back to iPads" count as success?
- pjmlp 4y ago
  And pretty much absent everywhere else. When I walk in European shopping malls, if they happen to be on sale on electronic stores, more often than not, they are on shop promotions trying to get rid of them.

deleted 4y ago

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