Strategy is about - vision: what will be the market in the next few years ? What products will be needed ? Who will be the competitor & how will they be positi

Strategy is about - vision: what will be the market in the next few years ? What products will be needed ? Who will be the competitor & how will they be positionned ? And what about subcontractor ? And chain of value ? And added value ? - execution preparation: what will be required in the next few years to complete to vision ? Maybe it's partnership, reorg, new products, integration, buy competitor... There may be some key milestone, like becoming first on a high visibility market before becoming first-to-third in a high value mid-market... Or becoming a reference for business before attacking the comsumer market... or becoming a reference supplier/subcontractor before producing with its own trademark... Then the tactic is how to execute the strategy. There you'll need roadmap, ressource allocation and such... but you already know where you want to be in the next few years and roughly the differents milestones to get there before starting to move