They are not requiring you to pay a monthly fee. The feature is available as a $18 monthly fee OR a 1 time $406 fee. [TFA](https://www.motor1.com/news/597376/b

They are not requiring you to pay a monthly fee. The feature is available as a $18 monthly fee OR a 1 time $406 fee. [TFA](https://www.motor1.com/news/597376/bmw-heated-seats-subscription/ https://www.motor1.com/news/597376/bmw-heated-seats-subscrip...) says: > Should you want the feature permanently, that'll set you back $406.