On mobile, the best model seems to be FTP with ads, then a small amount ($5) to permanently remove ads. I don't develop games, but if I did, this would be a gr

On mobile, the best model seems to be FTP with ads, then a small amount ($5) to permanently remove ads. I don't develop games, but if I did, this would be a great addition, if I could 1-click this workflow to drive revenue. This could also have quite the network effect on the ad network itself. You're now able to say 'All Unity apps ship with this network' yada yada. The dark pattern will be "All games now ship with ads, and developers don't benefit from the ads" type stuff in order to drive premium subscriptions from developers. That or instead of the developer getting the 70% cut of the $5 'remove ads' purchase, they're instead going to get 40% and Unity gets the other 30%. I'm sure they'll figure out how to enforce monetization.