I think the idea is to find out more about a product. Some people research a product before they get to the store, but some people don't. That's especially tr

I think the idea is to find out more about a product. Some people research a product before they get to the store, but some people don't. That's especially true for impulse buys. I see the value of QR Codes in stores as being a way to quickly give you more information about a product.