4 ms·
> moving ad spend to TV, flyers, anything but online because the ROI is so poor So… deciding to move to channels where ROI is unknowable?
by the_watcher 4y ago
> moving ad spend to TV, flyers, anything but online because the ROI is so poor
So… deciding to move to channels where ROI is unknowable?
- metadat 4y agoActually you do know- ROI on legacy mediums can be even worse than online. Grandparent comment is spreading FUD.
- yobbo 4y ago> can be even worse than online It can also be much better. Everything depends.
- yobbo 4y ago> ROI is unknowable In the case of things like trade shows, mailing physical brochures/flyers/offers to address lists, and so on, the knowability is higher than many online alternatives.