> loudly proclaiming "look at our charity" They weren't touting their charity. They were touting their charitable franchise owners. That's a major distinction.

> loudly proclaiming "look at our charity" They weren't touting their charity. They were touting their charitable franchise owners. That's a major distinction. Imagine if Google made an ad saying "We donated $50,000 to charity. Look how generous we are. Come work for Google". That would be nonsensical. Now imagine if Google made an ad saying "Joe is a Googler. Joe donated $50,000 of his own money to charity. Look how wonderful our Googlers are. Come work for Google alongside people like Joe." Very cheesy, but it makes a lot more sense. Domino's ad is the latter, not the former.