3 ms·
It did not mean it too seriously, of course there are also good AB tests, but there are a lot of bad ones out there. Those are what the article was about. (edi
by Kaotique 4y ago
It did not mean it too seriously, of course there are also good AB tests, but there are a lot of bad ones out there. Those are what the article was about.
(edited for clarification)
- HelloNurse 4y agoObviously, it depends on what the A/B test is about. Molesting or not the customer for the sake of some shortsighted metric is a bad choice; deciding what content should go above the fold or not (e.g. Amazon places images, short description, details/specs and similar products in that order) is a good choice.