That's kind of the definition of fractal. You look at 1/100 the area, but at 100 times the magnification, and it looks the same. The universe isn't infinite,

That's kind of the definition of fractal. You look at 1/100 the area, but at 100 times the magnification, and it looks the same. The universe isn't infinite, so this wouldn't scale forever, but we probably have a ways to go before we need to worry about that.