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> That might actually hurt Musk's argument, because Google is incredibly lucrative despite the belief that ad clicks are overwhelmingly fake. They're still cha
by digianarchist 4y ago
> That might actually hurt Musk's argument, because Google is incredibly lucrative despite the belief that ad clicks are overwhelmingly fake.
They're still charging advertisers for those clicks.
- tptacek 4y agoYes, and?
- digianarchist 4y agoI don’t think it quite aligns with monetizing a user base with a large portion of fake users. Plus the advertisements are distributed unlike Twitter.
- morelisp 4y agoIf the claimed rate of fake clicks is significantly wrong advertisers are unhappy. But whether it's high is irrelevant. For an advertiser, $1 per click with 0% fake or $0.50 per click with 50% fake are equivalent, except the first one requires tremendous overhead to maintain likely making the whole endeavor less efficient.