In a world where the rich and the ordinaries have the same ipad and there is no "super-luxe" option to prove just how much better than the hoi-polloi one really

In a world where the rich and the ordinaries have the same ipad and there is no "super-luxe" option to prove just how much better than the hoi-polloi one really is, what is the image conscious 1%-er to do? Plate it with gold and glue diamonds and dinosaur bones to it. Bingo. Technology has made the rich silly.