> we found out the hard way that moralization and shame does not work on people without morals In guilt oriented cultures, people have a moral conscience, whic

> we found out the hard way that moralization and shame does not work on people without morals In guilt oriented cultures, people have a moral conscience, which is a counter-balance to social shaming. Such people don't rely upon others to tell them how to live a moral existence. In shame oriented cultures, people are more concerned about what other people think of them, and can more easily be coerced to 'order themselves harmoniously' (Confucius).