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Awesome initiative! Consumer research is a neglected space but has immense potential. A lot hard work I presume. All the best. One question, why do companies g
by potamic 4y ago
Awesome initiative! Consumer research is a neglected space but has immense potential. A lot hard work I presume. All the best.
One question, why do companies get a badge of approval with undisclosed sources? As a consumer, I would be really interested to discover companies who are transparent about where they source their ingredients from.
- richarlidad 4y agoI appreciate this comment and it means a lot to me. Yes, it has been a lot of hard (manual) work. I will always disclose when we reach out to companies and if they were/are transparent whilst highlighting when they aren't. I definitely believe this is valuable to consumers. Regarding the badge of approval: Am reaching out to these companies clarify their sourcing now. However, each product on the list though is a brand i've regularly taken for 5-10 years.
- potamic 4y agoMy 2 cents, it will good to have an objective way to evaluate such badges. I think the biggest problem with labdoor was that their grading criteria was not transparent.
- richarlidad 4y agoYou've given me a lot to think about. The overarching goal is to have and maintain a strict objective criteria for these badges of approval. As it stands, the current criteria as outlined in the website is met by 0 companies - the one's you see now are still the best available however as they have in-house production and full control over their supply chain. Eg. Your point stands as Some have CoA's whilst missing label ingredient info.